After a few month of consulting efforts we have decided to put our effort towards Wholetone media, which provides programmatic support and media services.
Ad-tech has hit a hard spot, the stocks are down, the consolidation is happening and we are just getting in. Why?
As the dust settles, and redundant software disappears, someone needs to be there to make sense of it all. The outcome of the programmatic revolution will enable companies of all sizes to embrace this technology and have it change their business. We plan to be there to help them do such things. We want to remain small, we want to build a business that supports other businesses, we want to know our clients, we want to help them make their businesses better, we want to make them smarter, we want them to make us smarter.
Success in digital advertising, and specifically programmatic advertising, is a fine balance between technical expertise, artistic beauty, and data driven honesty. We feel we bring a unique flavor of that to our clients.
"give a man a fish, and you feed him for a day; teach a man to fish and you feed him for a lifetime."
We are in the business of making fisherman. If we can support you and your business please let us know.
Chris and Phil